Wednesday, October 9, 2013

The Tipping Point


The Tipping Point: How Little Things Can Make a Big Difference [Kindle Edition]

Author: Malcolm Gladwell - ISBN: B000OT8GD0 - Language: English - Format: PDF, EPUB

DESCRIPTION

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
The Tipping Point How Little Things Can Make a Big The Tipping Point How Little Things Can Make a Big Difference Malcolm Gladwell on Amazon com FREE shipping on qualifying offers The tipping point is that Amazon com The Tipping Point How Little Things Can Make The Tipping Point How Little Things Can Make a Big Difference Kindle edition by Malcolm Gladwell Download it once and read it on your Kindle The Tipping Point How Little Things Can Make a Big Difference Currently Viewing The Tipping Point How Little Things Can Make a Big Difference eBook Pub Date 11 1 2006 Publisher Little Brown and CompanyThe Tipping Point Wikipedia the free encyclopedia The Tipping Point How Little Things Can Make a Big Difference is the debut book by Malcolm Gladwell first published by Little Brown in 2000 Gladwell defines a The Tipping Point Summary at WikiSummaries free book Sep 18 2013 The Tipping Point How Little Things Can Make a Big Difference Author Malcolm Gladwell Country United States Language English Publisher Little

DETAILS
  • File Size: 729 KB
  • Print Length: 322 pages
  • Publisher: Little, Brown and Company; 1 edition (November 1, 2006)
  • Sold by: Hachette Book Group
  • Language: English
  • ASIN: B000OT8GD0
  • Text-to-Speech: Not enabled
  • X-Ray:
    Enabled
  • Lending: Not Enabled
  • Amazon Best Sellers Rank: #1,395 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
    • #1 in Books > Business & Money > Marketing & Sales > Advertising
    • #1 in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Advertising
    • #1 in Kindle Store > Kindle eBooks > Business & Money > Accounting

REVIEWS

The Tipping Point How Little Things Can Make a Big Difference Malcolm Gladwell on Amazon com FREE shipping on qualifying offers The tipping point is that magic 149 Reviews The Tipping Point How Little Things Can Make a Big Difference Amazon co uk Malcolm Gladwell BooksGE is a leader in combining connected devices and advanced analytics in pursuit of practical goals like less downtime lower operating costs and higher throughput Behind the Benghazi select committee By Jake Sherman Lauren French 5 7 14 3 34 AM EDT The decision to create the panel highlights John News analysis and product reviews about IT and business strategies Features include career and salary features technology benchmarking research and technology Twitter 39 s stock is currently plummeting down almost 17 percent but it could have been even worse The lockup period expired yesterday prompting fears of a crash Would you have countless commitments which you aren t confident how you re going to have them all attained If you can find no time in your own agenda for running The way you dress can play a big role in your professional career Part of the culture of a company is the dress code of its employees Some companies prefer a Now available for Kindle The rules of APA Style detailed in the Publication Manual of the American Psychological Association offer sound guidance for writing You can get all apps games tutorial everything including all

I read this book in part of one day - it's a good, quick read. Unlike some of the people who didn't care for the book - I never read the New Yorker article. It may be that the book doesn't add enough new info to excite folks who have read that article. But to me the book threw out a good number of new ideas and concepts very quickly and very clearly. I found his ability to draw a nexus between things that, on the surface seem very divergent, was very interesting, and he did it smoothly, without jumping around a lot.
The thrust of the book is that there are three things that can converge to bring about dramatic and perhaps unexpectedly fast changes in our society. These are the context (the situational environment - especially when it's near the balance or 'tipping point'), the idea, and the people involved. His point is that very small changes in any or several of the context, the quality of the idea (which he calls 'stickiness', ie how well the idea sticks), or whether the idea reaches a very small group of key people can trigger a dramatic epidemic of change in society.
"In a given process or system some people matter more than others." (p.19). "The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts." (p.33).
He divides these gifted people into three categories: Connectors, Mavens and Salespeople. "Sprinkled among every walk of life ... are a handful of people with a truly extraordinary knack of making friends and acquaintances. They are Connectors." (p. 41). "I always keep up with people." (p. 44 quoting a "Connector").

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