Nudge: Improving Decisions About Health, Wealth, and Happiness [Kindle Edition]
Author: Richard H. Thaler - ISBN: B00A5DCALY - Language: English - Format: PDF, EPUB
DESCRIPTION
For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions
More than 750,000 copies sold
A New York Times bestseller
An Economist Best Book of the Year
A Financial Times Best Book of the Year
Nudge is about choices—how we make them and how we can make better ones. Drawing on decades of research in the fields of behavioral science and economics, authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. In the tradition of The Tipping Point and Freakonomics, Nudge is straightforward, informative, and entertaining—a must-read for anyone interested in our individual and collective well-being.
Nudge Improving Decisions About Health Wealth and Nudge Improving Decisions About Health Wealth and Happiness Richard H Thaler Cass R Sunstein on Amazon com FREE shipping on qualifying offers For Nudge Improving Decisions About Health Wealth and Happiness Currently Viewing Nudge Improving Decisions About Health Wealth and Happiness eBook Pub Date 2 24 2009 Publisher Penguin Group USA Nudge book Wikipedia the free encyclopedia Nudge Improving Decisions about Health Wealth and Happiness is a book written by Richard H Thaler and Cass R Sunstein The book draws on research in Nudge Improving Decisions About Health Wealth and Happiness Nudge Improving Decisions About Health Wealth and Happiness Kindle edition by Richard H Thaler Cass R Sunstein Download it once Nudge blog Improving Decisions About Health Wealth Improving Decisions About Health Wealth and Happiness It goes by the name Smart Disclosure in an announcement to the heads of federal departments and
DETAILS
- File Size: 859 KB
- Print Length: 324 pages
- Page Numbers Source ISBN: 014311526X
- Publisher: Penguin Books; Revised & Expanded edition (February 24, 2009)
- Sold by: Penguin Group (USA) LLC
- Language: English
- ASIN: B00A5DCALY
- Text-to-Speech: Enabled
- Lending: Not Enabled
- Amazon Best Sellers Rank: #15,720 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
- #19 in Kindle Store > Kindle eBooks > Business & Money > Management & Leadership > Decision-Making & Problem Solving
- #25 in Kindle Store > Kindle eBooks > Business & Money > Personal Finance
- #25 in Kindle Store > Kindle eBooks > Nonfiction > Politics & Social Sciences > Social Sciences > Sociology
REVIEWS
157 Reviews Nudge Improving Decisions About Health Wealth and Happiness Kindle edition by Richard H Thaler Cass R Sunstein Download it once and read it on your Kindle Nudge Improving Decisions About Health Wealth and Happiness Richard H Thaler Cass R Sunstein on Amazon com FREE shipping on qualifying offers For Download Nudge Improving Decisions About Health Nudge Improving Decisions About Health Wealth and Happiness Usage policy Downloads Promo Download Nudge Improving Decisions About Health Wealth and Happiness torrent Audio Download millions of torrents with TV series movies music PC Ebooks related to Nudge Improving Decisions About Health Wealth and Happiness Being Successful Things That Successful People Do That You Could Learn From Die Download Nudge Improving Decisions About Health Wealth and Happiness by Richard H Thaler Cass R Sunstein narrated by Sean Pratt digital audio book Get the Nudge Improving Decisions About Health Wealth and Happiness PDF Downlaod All About Nudge Improving Decisions About Health Wealth and Happiness Improving Decisions About Health Wealth and Happiness eBook Pub author of Stumbling on Happiness Nudge is as important a book as any I 39 ve read in NUDGE Improving Decisions About Health Wealth and Happiness Richard H Thaler Cass R Sunstein Yale University Press New Haven LondonDownload Nudge Improving Decisions About Health Wealth And Happiness Torrent Size 479 MB
The good part of this book is that it contains a lot of practical and nonpartisan policy advice, such as requiring corporations to sign people up for the 401(k) by default and then letting them opt out. This is an example of what they mean by "nudge". You don't need to coerce people; since something has to be the default option you can at least give them intelligent defaults.
The bad side of the book is its poor understanding of human nature. Libertarian economists such as Gary Becker have been aggressively promoting free markets based on a mathematical vision of rational decision making. Needless to say, this vision could only apply to ultra-logical people like Mr. Spock - the notorious Homo economicus. The breakthroughs of behavioral economics teach us that real people do not act like Mr. Spock. This book does an excellent job explaining the major findings of behavioral economics. But rather than try to understand the richness of real human behavior, most behavioral economists tilt towards the opposite extreme. They pronounce humans as irrational and filled with hidden biases. Homo economicus has been replaced by Homo irrationalus.
That's unfortunate because the real story of human nature is far more interesting. Consider the case of loss aversion (pp 33-34). In a classic experiment which has been replicated hundreds of times, students were randomly given free coffee mugs. The mug-less students were asked how much they would pay to get a mug and the students with mugs were asked how much they would want in order to sell their mugs. It turns out that students with mugs wanted an average of about twice as much as the mug-less students were willing to pay! This goes by the name of loss aversion, the endowment effect, and the status quo bias.
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